A New Era of Hearing Care: Signia’s Innovative Concept Store
Signia, a leading name in the hearing aid industry, has introduced a groundbreaking concept with the launch of the ‘Brilliant Sound Galaxy (BSG)’ store in Delhi. This interactive store reimagines the way individuals approach their hearing health, providing a self-discovery journey to understand hearing, assess hearing ability, experience live hearing aid usage, and make informed decisions to enhance their auditory experience.
Addressing the Challenge of Hearing Impairment in India
As per the World Health Organization (WHO), approximately 63 million people in India suffer from significant auditory impairment, indicating a prevalence rate of 6.3% in the country’s population. To tackle this challenge, Signia’s BSG store aims to bridge the gap in hearing healthcare accessibility by offering a comprehensive array of services, technologies, and expertise under one roof.
Redefining Hearing Care with an Inclusive Approach
The inauguration of the Brilliant Sound Galaxy store marked a significant moment, with the store being opened by Sudesh Bhosle, an iconic Bollywood singer and Signia Cause Ambassador, along with key executives including Mr. Olivier Chupin, Regional President of APAC, and Mr. Avinash Pawar, CEO & Managing Director of Sivantos India Pvt. Ltd. The store embodies a modern and inclusive approach to hearing care, aiming to remove the stigma associated with hearing loss and empower individuals to make informed choices.
A Hub of Auditory Innovation and Support
Brilliant Sound Galaxy (BSG) offers an immersive experience, combining hearing care solutions, innovative products, expert audiological advice, and iconic advancements in the field. With a focus on providing comprehensive quality hearing care solutions, the store aligns with Signia’s commitment to addressing the challenges of hearing impairment and fostering a supportive environment for individuals seeking enhanced hearing experiences.