-Ms. Chhaya Bakshi (M.Pharm), Senior GM, Clinical products, I2Cure
Who doesn’t like lustrous hair and glowing skin? Having good hair and nice textured skin sure boosts confidence too.
But what if a certain day you realize that everything you’re applying over your body is accounting for long-term disastrous results such as deteriorating health and even insomnia.
90% of the ‘Hair and Cosmetic’ products we use every other day contain one or more of the highly hazardous agents, Benzalkonium Chloride, Lanolin, Denatured Alcohols, Petrochemicals to name a few. Not many of us go through the labels, which works in favor of the manufacturers. Forming a lather and giving a ‘natural’ shiny bounce to the hair, and putting an instant glow on the face, the products do give a temporary rejuvenation, they certainly do not assure complete care.
Shampoos that we use every alternate day are rich in Sulfates- for lather, Parabens- for longer shelf life, Phthalates- to increase the spreadability, Synthetic Fragrances- to give it a smell-good factor. Regular use of these results in hair getting weaker leading to hair loss, prone to damage, and irritation leading to flaky scalp and dandruff. Parabens and Phthalates are the two most toxic ingredients to human skin and health; not only do they topically damage the skin, but are also known to increase chances of breast cancer in women and lower sperm count in men.
Dryness in the hands is usually settled by the application of a moisturizer that smells good and makes the hands soft for a short while making everybody use it at least twice a day. Yes, keeping hands moisturized is vital as dryness would cause the skin to scrape off making it rough and painful. But at what cost? Most of the creams or products used to nurture the skin are rich in fragrances and oils which aren’t as beneficial as they are marketed to be. What our skin needs in abundance is Water. It’s the effect of water on enzymes that makes or breaks the skin.
The National Eczema Association reported, “Almost 20% of the general population is sensitized to at least one allergen and Fragrance is one of the most frequently cited substances causing reactions. The Dermatology Times says, “fragrances are most likely to cause allergic contact dermatitis. They account for 30-45% of reactions in cosmetic products.”
But what if there’s something that could reverse the 1:3 ratio of good to bad attributes in all of the ingredients?
As a natural antispetic, molecular iodine (I2)- the active biocidal in iodine formulations, promotes the healing of scars, cuts, and other wounds, while balancing skin moisture levels. It activates cellular activity, which regenerates the skin’s lower layers. I2 penetrates very well in broken skin which in particular, is its key attribute.
Other pharma and cosmetic formulations act by using bactericidal complexes that oxidise and stay on the skin’s surface unlike molecular iodine that regulates acne causing hormones. As a result, the skin, nails, and hair are fully restored. It has also been thoroughly researched and shown to leave no stain or odour. Since it penetrates underneath the epidermis of the skin, I2 eliminates all microbial load on the first contact while preserving the moisture level. Also, molecular iodine baing gaseous at room temperature, diffuses out of the skin and the iodine level in the dermis gradually decreases over time, making it safe for use.